The development of new business models is both the greatest opportunity and the most complex challenge facing treasury and payments teams right now. Strategic treasury leaders are helping to deliver greater agility into new markets and pivoting to digital-first business models: embedded payments, contextual commerce, recurring revenue, direct-to-consumer (D2C), platform models and super-apps. But a successful strategy needs bold thinking and the right partners to navigate this constantly changing landscape.
Rise of the platform economy
Three opportunities for treasury and payments teams to adapt to new customer experiences.
Combat ‘app fatigue’
Consolidate niche tasks and glue them together with a payments wallet
Keep it in context
Embed payments in the everyday: voice control, social commerce, IoT
Tap into ‘direct-to-consumer’
Use advanced payments data analytics to identify and perfect your D2C model
How will the digital business model landscape continue to evolve?
More than 60 percent of our clients globally cited business model pivots as the driver for their priorities1. Our Wholesale Payments experts discuss the different models emerging and why corporate treasury and payment teams need to join the journey and have a seat at the table.
How treasury can prepare for D2C and the digital-first business model
Consumer brands are adopting operating models like direct-to-consumer, direct-to-store and online marketplaces. Now, corporate treasury teams are tasked with preparing backend systems to help ensure success. But they can’t go at it alone; it will require a broader collaboration across the business.
Read how treasury can prepare for D2C and the digital-first business model
3 ways to build a successful online marketplace
Businesses are increasingly building B2C, B2B and P2P online marketplaces to reach new customers. Here’s how corporate treasury teams can play a major role in a successful marketplace strategy.
Read 3 ways to build a successful online marketplace
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References
J.P. Morgan is the marketing name for the Wholesale Payments business of JPMorgan Chase Bank, N.A. and its affiliates worldwide.
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