3 strategies to navigate international expansion
Morgan McGrath, Head of International Banking, Commercial Banking at J.P. Morgan, discusses how global businesses are moving forward despite an uncertain environment.
Despite disruptions and shifts in consumer habits during the pandemic, executives remain optimistic about growing their businesses in new countries.
Business leaders at midsize U.S. companies “have experience under their belt, have a long-term vision and see opportunity in international expansion—and are not letting the pandemic stand in the way,” writes Morgan McGrath, Head of International Banking, Commercial Banking at J.P. Morgan, in Global Trade. “After all, adapting is what business is all about.”
McGrath also mentions helpful ways to navigate international expansion, including:
- Develop partnerships to better understand trade policies
- Invest in technology to lower costs and improve access to data
- Streamline supply chains to increase efficiencies