Sep 19, 2017
LONDON – The ATP today announced a new one-year partnership that will see J. P. Morgan become a Platinum Partner and Official Banking Partner of the Nitto ATP Finals through 2019. The news follows May’s announcement that the world’s biggest indoor tennis tournament would remain at The O2 in London through 2020.
‘Our season finale in London has enjoyed great success since 2009, and continues to grow on a global level, attracting more than 100 million broadcast viewers in 2016. Today, we’re delighted to welcome J.P. Morgan as partner to our prestigious showcase event,” said Chris Kermode, ATP Executive Chairman & President. “This new agreement is a testament to what we have built over the last eight years at The O2, and we look forward to growing the tournament’s success even more in the coming years with the support of such a world-renowned brand.’
“The ATP Finals tournament is the perfect fit for J.P. Morgan. The competition features the world’s best singles and doubles players at the top of their game. Earning a coveted spot at the season showdown is a result of hard work, focus and success throughout the year – all values we share at J.P. Morgan,” said Vis Raghavan, J.P. Morgan’s Head of Banking for the Europe, Middle East, and Africa and Deputy CEO of the region.
“The ATP Finals will be an exciting show for tennis fans everywhere, but especially for those who get to experience the action live here in London. We’re thrilled to help bring the best-of-the-best to The O2 Arena,” said Alessandro Barnaba, J.P. Morgan’s Co-Head of International Sales and Marketing.
To be held 12-19 November, the Nitto ATP Finals welcomes more than 250,000 fans to The O2 Arena each year, as well as generating a global TV viewership of more than 100 million, as the ATP’s best eight qualified singles players and doubles teams compete over eight days at the biggest indoor tennis tournament in the world.
Rafael Nadal and Roger Federer, two of the game’s all-time greats and most popular players, have secured the first two singles berths to this year’s tournament. The players are locked in what appears to be a two-way battle for the coveted year-end No. 1 Emirates ATP Ranking, which could be decided in London for the second consecutive year. In 2016, Andy Murray needed to beat Novak Djokovic in the final to become the 17th man in history to finish the year No. 1.